WAYS ON HOW TO MAKE YOUR FOOD LOOK FANCY ON ADVERTISEMENTS

Sometimes, when we turn on the TV and we see all these advertisements on food, we think that they look very different from what we actually see in reality. The colors, the texture, and the quality is not very close from what we actually see. Sometimes, the lettuce of a burger can look very green and fresh on the advertisement but when we actually get to buy it, most of the time we get disappointed because it’s not what we expected.

This happens because food stylists go the extra mile and do a little tweaks here and there to make the food more appealing to the senses and to the eyes. Food styling is like combination of a props department and at the same time a make-up artist for the food. Even though these advertisements show the food far from how it looks from the reality, we can’t deny that these really do make us salivate a little bit.

WAYS ON HOW TO MAKE YOUR FOOD LOOK FANCY ON ADVERTISEMENTS

 

Food styling can go as far as using glue and soap bubbles for the food to look good. However, some of the ways below are the least extreme and can really make a difference in the appearance of the food. These tips can also be applied to your everyday food to make it more palatable plus, you won’t need a food stylist!

  1. 1. Apply all your ingredients separately.

Don’t put anything on one bowl. Usually people dump everything in one plate. They’re not going to be evenly distributed therefore the color is not pretty on the eye. Toss each ingredient one by one so your food could look balanced and you could see all the ingredients. Sometimes, the one side can look fuller than the other and that won’t look presentable on the camera.

  1. Think like the camera

Sometimes, people don’t take into consideration that the food is going to be shot on a camera.  You don’t see like the cameras do. Take a sample and think like you’re seeing from the camera. Put the best looking ingredient on you perspective. Know what you are trying to sell and revolve the shot from there. You want to put the best looking ingredient to be in the center of your photo.

  1. Spray and brush

This is one of the most important and one of the oldest trick in the book. If you’re trying to sell vegetables, spray nothing but water on it. It gives a very fresh and crisp look to the ingredients. If you’re to sell protein, on the other hand, brush it with oil. You can either use vegetable oil or the fat from cooking. It will create this shine and it will take your photo to a whole new appetizing level.

  1. Create imperfection

You don’t want your food to look too staged or too artificial. For vegetables, add a little bit of drops of water to give it a bit of freshness and would look natural.  A food that looks too staged wouldn’t look too inviting.

  1. Always garnish

You can’t go wrong with garnish. Make it look more fun and vivid. You’re giving the food a different layer of texture and different levels of flavor.

If you’re starting a business and you want your food to look its best when advertised, follow the steps above. Also consider that nothing beats the naturally good food. You want the food to look the best because you want to give justice to the taste. If you want to take your food and catering to a Hollywood level, you can always check out many tips on how to do it because of the power of internet and advertising!

 

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